Arizona Funeral Home Lays High Yellow Pages Cost to Rest with the Help of Directory Assistants, Inc.

Directory Assistants, Inc. knows running any small business can pull an owner in many directions. This can be especially true for a funeral home that is typically available to its clients at all hours of the day. Time is precious. Finding enough time to effectively advertise can be a challenge for a funeral director or funeral home owner.

Directory Assistants helped Angel Valley Funeral Home of Arizona tackle the challenges of Yellow Pages advertising, including saving them much of their valued time and money. “We helped them evaluate their current Yellow Pages advertising program, and presented them with new advertising strategies, program details on directory usage, ad size and cost savings suggestions. Most importantly, as they told us, they appreciated . . .the amount of time (the Directory Assistants' consultant) saved us by not having to work with a pushy salesperson whose agenda was to get us to spend more in a shrinking medium."

The Yellow Pages sales representative’s job is to sell advertising with as much profit as possible, but it is the job of Directory Assistants to negotiate the best possible deal for our clients. As trained and experienced Yellow Pages advertising consultants, we were able to help our client navigate the overwhelming process of these ads.

Strategies for ad size and category selection are just a couple of features of Directory Assistants' specialized services. We're experienced in navigating the complex pricing structure that phone directories have in place. Like most funeral homes, they did not have the time to figure this all out, nor should they spend the time doing so.

Contracts for Yellow Pages advertising can be daunting to understand and they found they saved so much time by working with them. Time is as valuable to business owners like Angel Valley as actual dollars, so any time Directory Assistants can save both of those, we think we've done our job.

While business owners are busy juggling multiple tasks and focuses for their own clients, Directory Assistants Inc's only focus is Yellow Pages advertising. We are the Yellow Pages advertising experts. We have extensive experience in selecting the most effective categories and sizes for an advertisement. This is what Directory Assistants' trained consultants do day in and day out on behalf of our clients. We want to work to protect their advertising investment, and make sure they receive a positive ROI for their advertising dollars.

Funeral homes must spend so many hours to work with their clients, building a personal and trusting relationship. We knew it was just as important to them that we build this same personal and trusting relationship, so we could do the best possible job for them. It's something Directory Assistants does for all of our clients, and we would like to do it for you too.